Our results speak for themselves.
When we partner with a brand to reveal their most authentic product narrative, it always becomes personal. We obsessively work to execute the perfect methodology to unlock their products’ potential throughout every stage of product innovation. Spend some time browsing to see how we’ve done just that.
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Trusted by global brands
Curion is the trusted partner for leading global brands in consumer insights, market research, and product testing. Our long-standing clients, spanning multiple industries, return to us year after year for diverse projects. With innovative approaches and a global reach, Curion delivers actionable insights that drive product success. It’s why top companies worldwide consistently choose Curion for their consumer-centric product development needs.
Recent Case Studies
Our current economic climate introduces obstacles for many companies, including supply chain delays and inflation. A large breakfast food manufacturer facing these challenges decided to reformulate a product line to lower costs and increase profit margin. To avoid alienating and losing valued customers, the client wanted to ensure their updated recipe measured up to the original product experience.
A beverage brand leveraged Curion’s extensive and new-to-its-kind product performance metrics, Curion Score™, to give a new perspective that transcended beyond the scope of their study. Deeper insights were needed across a variety of metrics to determine if it is superior against its competition and category in order to assure executives that this product is a great investment.
A large confectionary company wanted to create a chewing gum product that wasn’t simply better than its direct competitors, but to curate an unparalleled gum experience across the entire category. Achieving this goal meant forming an objective, data-driven understanding of product performance.
A well-known confectionery brand developed a new flavor to their established line of candy to create novelty and excitement in their product line. Their goal was to develop a “good enough” product extension, not disrupt the market or create a superior product. They needed a simple answer to the question, “is the quality on par?”
A leading coffee maker wanted to update their internal lexicon to better align with consumers’ priorities. To truly challenge their historical assumptions and create more consumer-centric definitions to use in their design guidelines, the client needed transparency into the minds of their consumers.
A popular guacamole brand struggled to out-perform other players in the ready-to-eat guacamole category and wanted to understand why. The company needed to understand exactly what product experience their guac-loving consumers were looking for in order to crush the competition.
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