Food and Beverage Archives - Curion Insights

How GLP-1s Are Reshaping Consumers’ Food And Beverage Needs

Curion helps a global CPG brand optimize food and beverage concepts for GLP-1 users by uncovering emotional drivers, trust factors, and product efficacy perceptions.

Nightclub Context Reveals Which Beer People Actually Want To Drink

Curion recreates real nightlife settings to test beer products and reveal how drinkability and social context shape consumer preferences.

Transforming A Trusted Legacy into New Markets

A legacy CPG brand unlocks new category growth with a strategic brand stretch approach rooted in consumer insights and brand equity.

The Curion Score™ takes on the Spice Wars for a new bold hot sauce

Curion helped a global food brand optimize its celebrity-backed hot sauce for the U.S. market using in-home testing and the Curion Score™, ensuring a data-driven launch strategy.

AI Helps Unlock the Hidden Reasons Behind a Dessert’s Downfall

AI-driven insights help uncover the hidden reasons behind an underperforming product, revealing key consumer perceptions for smarter improvements and better results.

Raising The Proof With A Curion Score™ Spirits Flavor Challenge

Curion Score™ helped a major spirit company create a winning flavored product, outperforming competitors and unlocking key consumer insights across spirits and non-spirits drinkers.

Cracking the code on sustainable global packaging for beverages

Curion’s dual QDA® and CLT insights enabled one of the world’s largest beverage manufacturers to confidently invest over $80 million in eco-friendly global packaging solutions that met consumer expectations.

Curion’s XP insights elevate a national chain’s core product to new heights

Curion’s all-encompassing XP Xperience Performance approach unearths loads of key insights for a national chain's core product, empowering the client to transform and achieve superior product enhancements and brand differentiation.

The Fast-Track to Rapid Confidence? Product Testing with Agility

Product testing with agility, paired with a Curion Score™, provided this multinational food and drink client with rock-solid confidence at lightning speed.

Understanding consumer feedback on recyclable packaging in the confectionery space

A large confectionery company is seeking to develop recyclable packaging for its line of chocolate candy. To mitigate the risk of alienating consumers, the brand is looking for feedback on how this new packaging may impact purchase interest, product freshness, and packaging appearance.

Quirk’s New York 2025: Innovating at the Speed of Wellness

Food and Beverage