Insights that lead the industry conversation.
Hunt through the wealth of insights curated by Curion’s thought leadership experts. Each piece has a purpose to stimulate innovation through deep and meaningful research and understanding around a variety of topics, behaviors, insights, and market dynamics. We go beyond your typical industry jargon to deliver a narrative that resonates with businesses seeking to enhance their consumer understanding and elevate their product strategies.
Emotional branding and consumer behavior explain why Peeps remain a cultural staple despite polarizing opinions. Curion's research of 19,000+ consumer responses reveals how nostalgia and tradition outrank taste in purchase decisions.
Nearly half of 50+ aged consumers say they make the final purchase decision in health, beauty, and food for their household, but 93% say the brand message misses its mark.
Curion shares what we heard on the floor at Quirk's Dallas 2026, from AI and digital twins to the growing demand for speed, clarity, and real human connection in research.
The Inspired Home Show 2026 revealed exactly what consumers want from home and housewares products, and where brands need to move next.
We walked the floor at Natural Products Expo West 2026. Here's what 70,000 attendees, 4,000+ brands, and three days of insight revealed about where CPG product development is heading.
GLP-1 medications are changing how diners order. Curion data shows diners turning to kids’ menus and smaller portions, forcing restaurants to rethink menu design.
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