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Discover Curion Score PULSE™: the fast, affordable, agile product benchmarking tool delivering actionable insights with trusted Curion Score™ methodology.
Curion assesses chicken tenders in this epic taste test. Find out which brands live up to the hype in the latest chapter of the Chicken Wars.
Curion's facility upgrades at the Johns Creek consumer center include state-of-the-art enhancements like new testing areas, advanced observation rooms, and dedicated fragrance testing zones. Learn how these improvements will elevate the research experience and meet product testing needs.
Curion's latest Curion Score™ study on RTD vodka seltzers reveals unexpected winners in the booming $21.1 billion market. Find out which brands are dominating and why traditional favorites may be losing ground. With innovation driving consumer choices, discover the 5-star performers shaking up the industry!
Curion is excited to announce a new strategic partnership with Woxi, a cutting-edge company specializing in innovation predictive analytics. This collaboration marks a significant step forward in Curion's ability to support clients' product development and market success.
Curion's 50 year history began with the development of QDA, now widely recognized and used as the foundation of many studies that involve the senses. Over half a century, we’ve learned valuable lessons dipped from the past, and the future of Curion remains bright.
Consumer-led industries are shifting toward Generative AI, from predicting market trends to enhancing consumer experiences. At Curion, we seek to understand how we can use AI to further our mission as an organization to better understand the consumer. Curion is embracing the support of AI to help us further interpret human behavior at scale as we continue to lead in this area.
Curion, a Summit Park, LLC portfolio company, announced that Steve Jungmann has been appointed Chief Executive Officer and will also serve on the Board of Directors.
Curion announces its accreditation and A+ rating awarded by the Better Business Bureau (BBB). This achievement underscores Curion's dedication to delivering exceptional customer service and high-quality consumer research and insights. The A+ rating from the BBB acknowledges the company's unwavering dedication to providing best-in-class research, insights, and customer service, as well as qualities such as trustworthiness, honesty, transparency, responsiveness, and honorability.
Curion, a full-service product and packaging consumer insights firm, is pleased to announce the successful search for its new CFO, a key leader position filled on December 13th 2022 by Brian Rose.
Headquartered in Chicago, IL, Curion partners with the majority of global Fortune 100 companies to provide strategic, research-based data insights designed to address clients’ global initiatives. The opening of the new Sandy Springs Consumer Center expands Curion’s footprint in the Atlanta metro area. The Center will provide additional capacity to meet the ever-growing research needs of its customers by better connecting them with consumers via the most advanced technology, research methods, and cutting-edge solutions.
The Curion Score is a single number that holistically captures the performance of the product, which can be compared against a normalized database. The Curion Score is analyzed against products within a category to reveal competitive advantages, gauge market readiness, and empower more comprehensive product understanding.