A culture curated for innovation.

Curion specializes in delivering impactful insights to the world’s top CPG companies, helping them develop winning, repeatedly purchased products. Curion’s deep data-driven product insights, sensory expertise, and state-of-the-art consumer centers enable them to uncover responses to critical client objectives.

With over five decades of experience in the product testing industry, Curion is dedicated to guiding clients with their proprietary XP Xperience Performance platform, connecting brands to consumers at every step.

An innovator in the industry, Curion recently developed a groundbreaking benchmarking product testing method, the Curion Score™, which has become a trusted and sought after tool within the industry.

As one of the largest product and consumer insights companies in the U.S., Curion has built a reputation for excellence and trust among the world’s leading consumer brands. Curion’s commitment to innovation and expertise, coupled with a passion for delivering actionable insights, makes Curion a valuable partner for companies looking to develop and launch successful products.

We're partners, leaders, and forward-thinkers.

And we aren't the only ones who think so!

Blending innovation with tradition

Lessons Learned From Renowned Product Testing That Spans Half A Century

With a rich history and experience that spans five decades in the product testing and consumer research industry, Curion continues to guide clients, connecting brands to consumers at every step.

Experienced market leader

The Art of Product Testing and Consumer Insights

We meet you where you are. From innovations prior to development and launch, through to the renovation and optimization of products, Curion covers every inch of product performance and consumer insights.

AI Adopters

Curion Explores AI Effectiveness To Advance The Connection Between People And Brands

We’re constantly embracing new AI approaches as responsible adopters, exploring innovative solutions while prioritizing client and consumer data privacy.

When our clients win, Curion wins.

72%

of our clients have been with
Curion for over 10+ years.

17

The average amount of years
clients work with Curion.

90

Curion’s Net Promoter Score,
highlighting client satisfaction