We connect brands to people.

Our expertise and passionate pursuit of insights enable our clients to make informed decisions that drive meaningful impact.

ExplorationXP
DevelopmentXP
ValidationXP
CommercializationXP

RenovationXP

Advancing the way brands connect to people to build a better future.

No one size fits all here. We consider each business objective and market opportunity to create customized solutions that empower true consumer transparency.

Impact

Our equation is simple:

Future-proof evolution calls for a fresh take on consumer understanding. We’re a diverse and experienced team of problem-solvers who love to collaborate with clients.

If you’re looking to create new offerings, move into new markets, deepen customer loyalty or understand how well your message resonates, we know how to deliver.

We transform data points into robust storylines by combining qualitative, quantitative, sensory, and agile insights and creating dynamic product and packaging narratives.

When you can see the whole picture, innovation comes naturally.

Approach

Yet our solutions are prolific.

We integrate methodologies, technologies and strategies around 5 stages of product development to solve problems and uncover new opportunities.

Our insights strategies use our own patented, industry-leading methodologies, from cutting-edge sensory booths to commercial kitchens designed to bring companies and their consumers together.

We bring the insights and outcomes we generate to life by creating deliverables that engage your internal audiences and inspire the people responsible for creating your offerings and bringing them to market. There are no boring PowerPoint presentations or overstuffed binders. We create deliverables that offer the strategic value and visual engagement that earns our clients the leadership quality they need to drive important decisions.

Case studies

But don’t take our word for it.

For each project and client, we curate a customized strategy utilizing our unique methodologies. Check out the case studies for a peek into how Curion partners with clients to harness the full spectrum of their products’ potential. 

Events & News

You're always part of the conversation.

From eye-opening webinars where we learn and consider the future together to insights-focused events to inject a fresh perspective and food for thought, visit our News + Events section to stay in the loop.

How can brands captivate customers through immersive, multi-sensory brand experiences? We uncover real-world case studies from retail, beauty, apparel, food, and beverage brands that have mastered memorable brand experience strategies to create deep emotional connections that turn into customer loyalty.
Consumers are more mindful than ever about value tradeoffs, and if brands don't understand what those tradeoffs are for their products, failure is bound to occur. It’s now a necessity for brands to lean into product testing and consumer research to uncover insights on value perceptions around their product, and what their consumers are willing to trade for a satisfied purchase.
Curion joins Johnsonville, BISSELL, and Zaxby’s on stage at Quirks Chicago 2024 as we explore diverse research methodologies across categories and break free from dogmatic thinking.