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Your Gateway to Pangborn 2025 Insights
Step inside Curion’s Pangborn 2025 Insights Library and learn how science meets strategy.
Explore the latest breakthroughs from our scientific posters, created in collaboration with our clients, showcasing innovative methodologies and real-world applications that drive consumer understanding.
See how Curion’s work goes beyond exploring data:
How a contextualized CLT can match real-world HUT results for fragrance testing, delivering faster, cost-effective insights.
When to use Curion QDA® vs. Universal Scale to uncover the drivers that matter most to consumers.
Which sensory methods are guiding product optimization, and where “fast” techniques can miss the mark.
How signature scents for horse feed can boost owner trust and brand loyalty across markets.
How structured thinking tools sharpen research goals, speed decisions, and increase impact.
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Inside Our 2025 Insights Library:
About Curion
Curion specializes in delivering impactful insights to the world’s top CPG companies, helping them develop winning, repeatedly purchased products. Curion’s deep data-driven product insights, sensory expertise, and state-of-the-art consumer centers enable them to uncover responses to critical client objectives. With over five decades of experience in the product testing industry, Curion is dedicated to guiding clients with their proprietary XP Xperience Performance platform, connecting brands to consumers at every step.
An innovator in the industry, Curion recently developed a groundbreaking benchmarking product testing method, the Curion Score™, which has become a trusted and sought after tool within the industry. As one of the largest product and consumer insights companies in the U.S., Curion has built a reputation for excellence and trust among the world’s leading consumer brands. Curion’s commitment to innovation and expertise, coupled with a passion for delivering actionable insights, makes Curion a valuable partner for companies looking to develop and launch successful products.
