Benchmarking & Category Reviews

Benchmarking & Category Reviews

Discover what is driving consumer preference.

Curion Benchmarking & Category Reviews provides you with a current, relative database to understand a product category. This in-depth review of sensory analysis and consumer preferences will help you determine what attributes are driving consumer acceptance in a category. We develop sensory and analytical models that predict consumer acceptance based on measured sensory characteristics, consumer preferences, and analytical data.