News & Trends

News & Trends

We are at the forefront of the sensory evaluation industry and want to extend our knowledge and other information to you. Keep up-to-date with the latest news and trends on Curion and more!

Curion: Real Consumer Lifestyles, Insights -Prepared Foods 150 150 Katie Maslanka

Curion: Real Consumer Lifestyles, Insights -Prepared Foods

Curion, a leading research and consumer product testing firm recently launched LifeLabs.™ an in context-testing approach that allows brands to study the way consumers use their products.

read more
Product testing in real-life situations helps uncover consumer insight 150 150 Katie Maslanka

Product testing in real-life situations helps uncover consumer insight

By trying the item at gyms, bars, restaurants and other places where it’s likely to be used, Sean Bisceglia with Curion said companies are increasing the chance that it will be a success.

read more
Chicago-based research firm Curion launches “LifeLabs” to conduct consumer testing in real-world settings 150 150 Katie Maslanka

Chicago-based research firm Curion launches “LifeLabs” to conduct consumer testing in real-world settings

Our research has revealed that the most accurate consumer insights are born from people interacting with products in their day-to-day lives:

read more
My Food Job Rocks 150 150 Katie Maslanka

My Food Job Rocks

How big companies test things, remove bias, and innovate forward with Keren Novack, VP of Client Services, Curion

read more
Insights In-Context 150 150 Katie Maslanka

Insights In-Context

Consumer insights are most authentic when product testing happens in real-world settings

read more
Does the Consumer Want Your Product? CURION Can Tell You on the NexxtLevel … 150 150 Katie Maslanka

Does the Consumer Want Your Product? CURION Can Tell You on the NexxtLevel …

Check out Curion’s CEO Sean Bisceglia on NexxtLevel Brands Podcast where he discusses the importance of consumer data, how Curion does it’s research to collect consumer insights data, and the difference in the ways big brands and small, emerging brands apply this data.

read more
Patricia Manos joins Curion as VP of Marketing and Partnerships, Leading Life Labs partnerships and marketing teams 150 150 Katie Maslanka

Patricia Manos joins Curion as VP of Marketing and Partnerships, Leading Life Labs partnerships and marketing teams

“With our key strategic initiative of Life Labs, a disruptive approach to in-context research, Patricia will be critical in our growth.”

read more
Greg Silich Joins Curion Insights as Chief Operating Officer 150 150 Katie Maslanka

Greg Silich Joins Curion Insights as Chief Operating Officer

“We’re delighted to have Greg join our team. His strengths include both the ability to think and plan at the strategic level and to manage the day-to-day, tactical challenges of rapidly changing organizations. His experience and drive will help Curion as we introduce disruptive tools for our clients and grow our footprint.”

read more
Behind the scenes: Data and technology bring food product R&D into the 21st century 150 150 Katie Maslanka

Behind the scenes: Data and technology bring food product R&D into the 21st century

Read the latest Food Dive article where Curion’s CEO, Sean Bisceglia, speaks to how product and consumer insights firms must evolve to integrate large shifts in the industry and how his company has created services to pair with these transformations.

read more
Curion Brings Consumer Insights to Luncheon Experience at New Products Conference 150 150 Katie Maslanka

Curion Brings Consumer Insights to Luncheon Experience at New Products Conference

“The most revered food and beverage companies are having to evolve how they create new products to stand out on the shelf. With this evolving creation process, our research methods must also evolve…”

read more